Objectively analyze how is your strategy regarding your competition, which makes possible to identify the main practices used in your market to interact to your consumers in the digital environment.
Collect data about your competition and compare it with your business’ main indicators. To copy the market’s player’s activities is not enough, it’s necessary to understand it to get strategic advantage over them. Through this competition intelligence analysis it is possible to make quick decisions with more assertiveness.
The main thing to say about Competitive Intelligence is that a professional searches for exclusive insights and relations until then not identified on data.Prof. Dr. Alfredo Passos
Monitor Your Competition
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